The best modeling agencies in Italy. The best modeling agencies in Italy International modeling agencies
Today, the Russian modeling world is developing rapidly, but 40 years ago, domestic models could only dream of going abroad. But something remains unchanged - rumors spread all over the world about the beauty of Russian models, their demand grows from season to season, and their names never leave lips.designers. However, not all models can wisely manage the chance given to them and miss the opportunity to become the next supermodel, making unfortunate mistakes or not believing in their own success. FashionTime- about how to make your dream of an international modeling career come true and make yourself known to the whole world.
However, before you decide to build a career abroad, you need to answer the following questions:
Do you know a foreign language? (The first and main problem of a model arriving in a foreign country is ignorance or insufficient knowledge of a foreign language. English is considered the basic and international language of communication in the modeling world, but knowledge of additional languages - in particular French and Italian - for the model will not only be an advantage, but one of the main requirements for success.)
-Are you independent from your friends and parents?
(The profession and lifestyle of a model are not perceived unambiguously by everyone, so criticism and misunderstanding from friends and family can be a serious psychological obstacle on the path of a beginning model.)
Have you ever lived alone? (Homesickness and a sense of acute loneliness are one of the reasons models come back.)
Can you be responsible for yourself and others?
Are you ready for criticism and rejection and are you able to maintain faith in success?
Are you ready for hard, grueling work? (Hours of filming, castings, a frantic pace in a foreign city are a serious test that not everyone can withstand.)
If you answered yes to all the questions, then most likely the job of an international model is for you.
Important: If you are under 18 years old, then it is better to travel in the company of one of your relatives (or older friends).
Ways to get a modeling career abroad:
1. Through the mother agency(Russian agency with whom you are in this moment have a contract) is one of the simplest and most reliable ways to build an international modeling career.
If you already have a contract with one of the Russian modeling agencies, let them know that you want to continue your career abroad. Some Russian modeling agencies aim to ensure that their models work only in Russia, others, as a rule, have extensive connections abroad.
The advantages of this method: the agency will help the model obtain a visa, sort out all the paperwork, and also provide psychological support while staying abroad.
2. Participation in competitions is one of the ways that modeling agencies find new faces. Announcements about such competitions are published in magazines and on the websites of large, reputable modeling agencies (not to be confused with advertisements for recruitment to an agency/school of models).
The largest international competitions are Super model of the World (Ford agency), Elite model look, Look of the year(Elite agency).
3. Independent search for an agency
Having chosen this method, the model travels abroad, paying all expenses herself, then she visits modeling agencies with her portfolio until she signs a contract.
It should be noted that several months may pass before the contract is concluded and stable work begins, so the model must be ready to pay all expenses on their own (on average $5,000 per month).
Important: before going to a foreign country, you should enlist the support of one (preferably several) agencies by sending your profile to a modeling agency over the Internet.
Regardless of the modeling method you choose, it is best to use the services of a modeling agent. A model agent finds a job, organizes transport for the model, solves all possible problems, shows the portfolio to potential employers, negotiates details, working conditions, fees (in this case, the agent’s commission can be 15-35% of the model’s earnings).
Stage 1. Country selection
Whether you plan to start your career in Milan (London, Paris) and then return to Russia or dream of traveling non-stop, you should be familiar with different international standards.
France Paris)
Paris is the most captivating city of all the fashion capitals, where an aspiring model can get a good start.
Flaws: Paris is an expensive city, agencies charge high percentages (50%) from models.
Model height requirements: 175-183 cm.
Types of work: editorial, fashion shows, advertising and catalogues.
Agencies: Elite, Viva Model Management, Next Paris, IMG Paris, Women Paris, Nathalie Models, Silent.
Japan (Tokyo, Osaka)
Japan is one of the most tempting countries, promising its models high fees and a professional approach.
Model height standard: minimum 175 cm.
Requested type: tall, fair-haired (or red-haired), blue-eyed (or green-eyed) models of European appearance.
Requirements: professionalism of the model, availability of a portfolio (book), ability to pose in front of the camera, demonstrating at least 20 poses in one photo session.
The Japanese market offers work in catalogues, advertising and editorial.
Advantages: payment for round-trip airfare, guarantee of a small fee, even if the model did not receive the order. If the model is in demand, the fees will be higher than in any European country.
Features: agents and scouts working in the Japanese modeling market are very selective about models.
Agencies: Bravo models, Donna models, Image models, Stage, Satoru, Bon Image Corp.
Italy (Milan)
Italy is the fashion capital that gave the world Armani, Valentino, Dolce and Gabbana, Versace, Prada, Missoni, Ferragamo, Ferré- names that neither aspiring models nor a host of Hollywood stars can resist. In return, designers and agents expect impeccable taste, sensuality and strong personality from potential models.
Model height requirements: minimum 175 cm.
Type of work offered: magazine photo shoots (editorial), television advertising, fashion shows, work for catalogues.
Flaws: expensive city, very tough competition, some agencies in Milan take 50% of the model's fee.
Advantages: the opportunity to create a high-quality portfolio in a short time.
Agencies: Beatrice Models, Fashion Elite Model Agency, Joy Models, Premiere Model Management, Women Milan, Why Not Model Management, d"management group.
China (Shanghai)
Shanghai is a dynamic and cosmopolitan city that can be a good choice for aspiring models.
Model height standard: 170-178 cm.
Advantages: You don’t need a big book (portfolio), just submit a few high-quality photographs to the agency. The agency guarantees prepaid air travel, free production of composites, accommodation, and transportation of models to castings. Many Shanghai agencies have connections with European agents, giving models a chance to make themselves known to the whole world.
Popular model type: fair-haired, light-skinned models (dark skin and artificial tan are not welcome).
Type of work offered: editorial, displays, TV advertising, promo.
Features: A model’s contract lasts 30-90 days, therefore, if a model wants to earn enough money, then she should stay in the country for as long as possible (as long as the agency agrees to renew the contract), during which time the model must have time to establish herself and establish a trusting relationship with the customer.
Agencies: LING VISON MODEL, Sono Models International, ESEE Model Management, Muse Model Management, Element model international.
USA (New York)
New York is another capital of the fashion industry, with fashion shows taking place everywhere from luxury hotels and nightclubs to shopping malls and even abandoned factories.
Model height standard: from 175 cm.
Features: An aspiring model should take every opportunity to participate in a show, even if it is shows of little-known, emerging designers.
Advantages: high pay for modeling work compared to most European capitals.
Flaws: expensive accommodation, great competition.
Agencies: Ford models, DNA, IMG, Red Model Management, Q Model Management, Karin, Vision, New York Model Management, Women Model Management, Marilyn Model agency, Supreme Management, Supreme Management.
Australia (Sydney)
Australia is a country renowned for its innovative fashion and world-beating designers. Australia's image in the modeling business is inextricably linked with supermodels Miranda Kerr, Gemma Ward, Elle Macpherson.
Type of work offered: editorial, shooting in advertising campaigns and catalogues.
Advantages: less competitive market compared to most fashion capitals.
height - 172-177 cm.
Agencies: Chic Management, Vivien’s model management, Priscillas model management, Chadwick Models, eMg Models.
Spain, Barcelona)
Spain - a good choice for a beginner model.
Advantages: commissions paid to agencies and prices for accommodation in Spain are lower than in Paris and Milan.
Basic requirements for models: height - 172 cm.
Advantages: a rapidly developing market that offers models shooting in television advertising, catalogues, and editorial.
Agencies: Traffic models, Uno, Sight Management Studio, Elite Barcelona, View Management.
Switzerland (Geneva, Zurich)
Switzerland is located in close proximity to the largest fashion centers - Paris, Milan, London and is the host of the prestigious annual Elite Model Look competition, which brought Cindy Crawford, Linda Evangelista, Gisele Bundchen.
Height standard: 170-183 cm.
Available types of work in Switzerland: shooting in catalogs and print advertising.
Experienced models with professional make-up skills are in demand.
Agencies: METRO Models, Unique Model Agency, Fotogen model agency, Option model agency, Absolute models.
Germany (Hamburg, Munich, Berlin)
Basic requirements for models: height - 172-183 cm.
Features of the model: punctuality and adherence to professional ethics.
Agencies: Modelwerk, Louisa Models Munich, Mega Model Agency, Model Management Hamburg, Munich Models, seeDS management.
Greece (Athens)
Advantages: less competitive market, does not require too large a portfolio to start a career.
Model height standard: 175 cm.
Agencies: Ace models Greece, Action Management, NBP models, D"Model Agency, VN Model Management.
England London)
Another capital of the fashion industry, which brought iconic models to the world stage Twiggy, Jean Shrimpton, Kate Moss, as well as designers such as Stella McCartney And Alexander McQueen. Today, the bohemian chic of England, its elitism, glorified in Antonioni's film "Photo enlargement", remain bait for young models storming the agency doors.
Model height requirements: 175-183 cm.
Flaws: high expenses for the model on transport and accommodation.
Types of work: editorial, fashion shows, advertising.
Models with work experience are in demand.
Agencies: Next London, Select Model Management, Premier Model Management, Storm Model Management, Models 1.
Scandinavia
Scandinavia - perfect place for a beginning model, from where she can begin her ascent to the modeling Olympus.
Agencies:
Denmark (Copenhagen):
Scoop Models, UNIQUE DENMARK, 2pm Model Management, Elite Copenhagen, 1st Option Model Management, Elite Copenhagen, Gossip model management.
Sweden (Stockholm, Gothenburg): Modellink, Elite Stockholm, Kid of tomorrow, Stockholmsgruppen (modeling agency).
Norway (Oslo) :
Heartbreak Management, Team Models.
Stage 2. Choosing an agency
Search for an agency on the Internet
Most agencies prefer to receive profiles of potential models over the Internet. Particular attention is paid to photographs, of which there should be two: a headshot and a full-length shot. Photos should be simple - without too much makeup, complex hairstyles, or intricate clothes. Ideal photos are simple, natural shots that give an idea of your appearance.
In addition to photographs, you must indicate parameters (age, height, weight, eye color, etc.), which must be as accurate and truthful as possible.
In your cover letter, be sure to describe your interest in the agency and your willingness to meet with agents at the earliest opportunity.
At the stage of searching for an agency and during your first visit to the agency, remember that reliable agencies:
1) Interest is paid only after the model has received a contract (agencies pay on average 20% of the model’s fee).
2) They do not impose paid classes and training.
3) Do not place advertisements in newspapers/magazines with the words: “Models wanted. No work experience required."
4) They do not promise exorbitant fees.
5) They don’t offer you nude scenes.
Stage 3. Casting at an agency
Castings are an integral part of a model's work. Choosing the right “look” and the right manner of behavior at the casting is what you need to strive for in order to get the desired result.
During your visit to the agency:
Don't be late (arrive 15 minutes before the appointed time) or notify us of your lateness by phone.
Bring your portfolio with you. For some modeling agents, the truth is, “What your portfolio looks like is more important than what you look like”; for other modeling agents (for example, in New York), what is most important is the “look” of the model here and now.
If you are a professional model, then casting directors, editors, and advertising agents first of all want to see your tear-sheets (clippings from newspapers and magazines, which are advertising materials in which the model was filmed).
Kindness and friendliness are qualities that are valued above all by employees of modeling agencies (even if you receive a refusal, you should not show your feelings or express disagreement, otherwise your career could be put to rest).
Stage 4. Signing the contract
Contract
If you are suitable for the agency, you will be offered to sign a contract. The duration of the contract can vary from one year to several years. A contract is a written confirmation of the agency’s responsibilities to represent the interests of the model and its customers, as well as establishing other rights and obligations of all interested parties.
Types of contracts:
1) An exclusive contract gives the model the right (and at the same time establishes her obligation) to receive work only with the help of this specific agency (and its representatives).
2) A non-exclusive contract allows the model to seek work through other agencies (including independently) and enter into other non-exclusive contracts.
Do not sign a contract before you have thoroughly studied it, and best of all, until you have discussed the clauses of the agreement with a competent person (lawyer). You have the right to ask for time to think about the contract and fully familiarize yourself with the documents that are offered to you.
Stage 5. Beginning of work
If you join a large agency, all your time will be spent working on your portfolio. It is at this time that the model’s specialization is determined, the segment of the modeling market that it will represent (runway model, plus-size model, etc.).
Accommodation
Most large agencies have apartments designed for 4-6 people and consisting of a common living area, kitchen, bedroom, two or three bathrooms, toilets, a balcony, and sometimes a gym.
The cost of living is calculated from the model's fees and amounts to $300-350 per week.
When models earn solid earnings, they move to larger apartments (sometimes two or three girls live together and split the cost of living equally).
Stress and how to overcome it
The life of a model is a huge stress, and the life of a beginning model abroad is doubly stressful (shooting can start at 5 am and continue well after midnight), so clear organization and adherence to a routine are two main components of success.
1) Organization
A typical model's workday consists of a series of constant movements from one casting to another, and lateness and absences can cost not only the job, but also the model's reputation as a whole. In such cases, you simply cannot do without a notebook (organizer) with columns written by the hour (or even by the minute).
The day before the scheduled meeting (shooting/showing), find out:
Where are you going (exact coordinates and contact information).
- How much time will you spend on the road to your destination?
- Do you need to bring any of your own things (during shows, models may need their own shoes and accessories).
- Check your bag (have you forgotten your portfolio with recent photographs, comps, vouchers).
2) Compliance with the regime
Lack of sleep and chronic fatigue will not have the best effect on your appearance and may jeopardize your contract.
Stage 6. Money and budget planning
The model's fees are not very high at first. Many models share stories about how difficult it was for them to get started. Yes, supermodel Evgenia Volodina admitted that, once in Paris, at first she lived on 75 euros a week, and model Elle Macpherson “didn’t earn decent money for several years.”
To avoid problems with the budget, aspiring models are recommended to draw up a plan, including the following points:
Housing (if a model rents a separate apartment, it’s 800-1000 euros per month);
- nutrition;
- photo tests (+ composites, portfolio - from 500 to 1500 euros);
- transport;
r clothes (+ cosmetics).
Depending on the economic situation of the model and depending on how promising the model is, its expenses may be covered by the agency against future fees.
Important: Agencies that pay up front are confident that the model will get the job. Once you start working, they will deduct the money they invested in you, plus the standard commissions that the contract stipulates. Often, the time during which a model must find a job and repay the debt to the agency is strictly regulated and is no more than three months. In case of unsuitability, the model will be sent home.
However, even if you signed a contract with an agency, you should be prepared to pay the bills yourself at first.
Model earnings abroad
Depending on the city of residence, type of work, and model experience, income can vary: from $150 to $1500 per day.
Earnings depending on type of work:
Cover shoot - $300 per day.
Shooting in magazine photo shoots (editorial) - up to $500.
Advertising campaign - up to $10,000.
Shooting in the catalog - from $300 to several tens of thousands of dollars.
Supermodels earn between $7,000 and $30,000 per show.
However, whatever the model’s earnings, as practice shows, they can disappear too quickly, so having a clearly defined goal (for example, to earn money for training), as well as the awareness that the model’s work cannot last forever, will help maintain composure, and at the same time and budget.
Conclusion: Whether you manage to conquer one (or several) fashion capitals at once, become a sought-after international model, or treat traveling abroad in search of modeling work as an exciting adventure, without claims to first place in the models.com world ranking, the experience you gain will be remembered for a long time and , perhaps, will be the starting point of new achievements that will bring you success.
Our top 10 modeling agencies in Russia will tell you about those agencies that you can really trust with your future.
10 IdolModels
The modeling agency offers a large base of well-prepared and trained female models and male models who have experience working abroad. The agency operates a modeling school. IdolModels cooperates with major Russian and international brands. The agency's models also work with famous designers.
9 Freshmodels
A distinctive feature of this modeling agency, founded in 2006, is the development of both female and male directions. While searching for new faces, the agency monthly replenishes its own database with ten promising models. The agency cooperates with the best agencies in Paris, London, Milan, New York, Tokyo, Beijing, Shanghai, giving models the opportunity to develop not only at home, but also abroad.
8 Modus VivendiS
The modeling agency, founded in 1992, is currently a leading agency in both Russia and Western world fashion. A professional team searches for new faces all over the world, making them stars of the modeling business. The agency cooperates with famous designers and well-known advertising companies in Russia.
7 Point model management
This agency has been in the modeling business since 2001. It has an extensive database of models (girls, boys, children, actors), which amounts to approximately 5,000 individuals. The agency is searching for new faces in more than 150 regions of Russia. The agency has the best management team, thanks to whose professionalism and experience “Point model management” quickly took a leading position. The agency specializes in all areas of the modeling business: photography and video shooting for advertising, photography for print publications, exhibitions, fashion shows, cooperation with famous world agencies.
6 IQ Models
The modeling agency, founded in 2004, specializes in searching for new faces throughout Russia, is engaged in high-quality training of models and their distribution to the leading modeling agencies in the world. At the same time, the agency team provides comprehensive support to models in the process of establishing and growing their careers. “IQ Models” cooperates with Russian glossy publishing houses (Vogue, Bazaar, Elle) and with European, American and Asian modeling agencies.
5 Verona
The modeling agency specializes in the development, training and employment of models. The agency was the first to organize Victoria's Secrets shows in Moscow. Verona also sponsors university beauty contests. The agency's models participate in all major fashion events and constantly appear on the pages of magazines.
4 Grace Models
This is an international modeling agency that searches for new faces, prepares, further promotes each model and develops their career growth. The agency, since 1991, has been cooperating with the best modeling agencies in Europe, the USA, and Asia. The agency created Grace Models School - a school that offers unusual training programs, maximally adapted to model realities, because participation in projects occurs from the first days of training.
3 Avant Models
This is a leading modeling agency, with branches located in Moscow, Sochi and Warsaw, founded in 2004. The agency is engaged in serious training of models and long-term building of a professional career for fashion models abroad (Milan, London, Paris, New York). The agency has a modeling school that recruits people aged 11-25, and an Avant Men division.
1 AL Models ManagementThis professional modeling agency was founded in New York in 2003. Conducting castings in different cities of Russia and selecting the most best girls, the agency team is engaged in the development and professional growth of each model. The agency focuses exclusively on the international careers of models who take part in Milan, Paris and New York fashion weeks. The models of this agency represent famous fashion houses and prestigious brands, and grace the covers of American and European glossy magazines.
A good modeling agency is an agency that can help girls and boys achieve career growth in the modeling business.
The capital of world fashion is filled with bohemians, among whom models take pride of place. And not just photogenic girls, but true style icons. “ZagraNitsa” will tell you about the 10 most popular and promising modeling agencies in Paris
IMG Models
One of the most famous international agencies in the world. Its main office is located in New York, and there are branches not only in Paris, but also in London, Milan and Hong Kong. IMG Models represents the most popular models: Gisele Bündchen, Kate Moss, Tyra Banks, Heidi Klum, Gemma Ward, Sasha Pivovarova, Freja Beha, Lara Stone and Lily Cole. You can find out more about the agency.
If you want to remain irreplaceable, try to be different from others. (c) Kate Moss
Metropolitan Models
The modeling agency was founded in 1986 by Michel Levaton, who at the age of 25 was recognized as an authority in the world of fashion and advertising. The organization now represents more than 500 models around the world and has branches in 40 countries. Many top models have worked and are working here: Claudia Schiffer, Eva Herzigova, Heidi Klum and others. Also read the review of the fashion house.
Photo: comsi.ru
It feels like they are trying to force people into the notorious 90-60-90. Jeans manufacturers and famous designers make size zero clothes. For what? How can someone be a zero?! (c) Heidi Klum
Crystal Model Management
Founded by René Dujac-Cassou in 1984, this fashion house represents the best fashion models in Paris. The organization has maintained a reputation for many years as an agency with the most professional and efficient approach to work. Both classical and modern canons of beauty are welcomed here, they work with novice models and experienced fashion models. Among the main stars are Lana Zakosela, Amanda Henrik, Chantal Abbot, Anaïs Pouliot, Natalia Belova and Karolina Kurkova.
If you are interested, go to.
Photo: starer.ru
I haven't been on a diet since New Years or anything. I am me, and I don’t want to be anyone else. Mother Nature made me who I am, and this is my happiness. (c) Karolina Kurkova
Viva Model Management
The agency's main office is located in Paris, with branches operating in Barcelona and London. Founded in 1988 by Cyril Brulé, the organization quickly gained fame on the global fashion scene. Thanks to this model house, the world learned the names of Trish Goff, Kirsty Hume and Audrey Marne. It was at Viva Model Management that Karolina Kurkova, Natalia Vodianova, Raquel Zimmerman and others became stars.
It is very important for me to remain myself without putting too much effort into my appearance. (c) Natalia Vodianova
Next Model Management Paris
The agency was founded in 1989 by Faith Cates. Now it is one of the three best fashion houses in the world, with branches in Miami, Paris, Milan, New York and Los Angeles. Catwalk stars such as Anja Rubik, Karlie Kloss, Abbey Lee Kershaw, Catherine McNeil and Arizona Muse work here.
A special branch of Special Booking organizes fashion projects with the participation of such world stars as Kelis, Hurts, Mark Ronson, Jessie J, Imogen Poots and Alice Dellal.
Next also has a culinary division. It is located in New York and is called The department represents the world's best chefs and collaborates with the largest culinary brands.
You can find out more details about this model house.
Photo: theplace.ru
Feel that you are beautiful! When you are confident, you seem to glow! You walk differently, behave differently, and everything around you becomes fabulously beautiful. And it doesn’t matter at all whether you’re walking down the catwalk or just down the street! (c) Karlie Kloss
Premium Models
The modeling company, founded in Paris, brings together both male and female models. This is one of the most respected organizations in the modeling industry. Many fashion stars collaborate with her, such as Carmen Dell'Orefice, Karen Katz, Raquel Pierce and Victoria Smith.
You will find the agency's contacts.
Photo: vjosajusufi.com
Lots of sleep and proper nutrition. What I need to eat, you don’t need to eat. The ability to think is a vital necessity. Don't mindlessly do what the other person is doing. There are many tips and good advice, but always consider whether it's right for you. We are all our own producers, we are our own directors, writers, costume designers. In life, it is important to become “out of time” as early as possible. (c) Carmen Dell'Orefice
Women Management
A relatively young organization, opened in 1999, almost immediately gained a solid reputation in the modeling business. Its branches operate in Paris, New York and Milan. The agency's philosophy is to preserve a special understanding of aesthetics, which has made it possible to glorify models from different countries.
Women Management Paris is represented by celebrities such as Natasha Poly, Isabelle Goulart, Daria Strokous, Toni Garrn, Daphne Gronveld, Jourdan Dunn, Kasia Strass, Myrte Maas and Iselin Steiro.
Other important information ― .
Photo: bit.ua
I hate it when they say that models are mannequins and not flesh and blood people. (c) Natasha Poly
Silent Models
The agency, founded by Vincent Petra and Eric Dubois in Paris in 2006, is renowned for its high-quality, personalized approach to working with talent. It has a small staff and promotes its models through select shows and publications. Particular attention is paid here to creating images of fashion models. Among Silent Models' wards are Carmen Kass, Anna Selezneva, Isabeli Fontana and Anabela Belikova. This modeling agency is described in more detail.
Photo: www.starer.ru
I don't think you can become a model just by having an anorexic body and a cute face. This is not enough. A model’s eyes should read a story, backed by character and charm. (c) Carmen Kass
Elite Model Management Paris
34 years after its opening in Paris, the agency oversees more than 800 models on five continents. His approach is based on a huge staff of professional scouts. It was Elite that revealed Vanessa Hessler and Leah Devavrin to the world, and allowed Cindy Crawford, Claudia Schiffer, Gisele Bündchen, Linda Evangelista, Naomi Campbell and many others to become stars.
The agency's clients are leading fashion houses: Chanel, Dior, Yves Saint Laurent, Victoria's Secret, Louis Vuitton, Prada and Versace.
Photo: www.kinopoisk.ru
I am proud to have helped make fashion careers for models of different races. This “fight” is not over yet, but progress is evident. (c) Naomi Campbell
WM Model Management
The organization offers a full range of services for catwalk talent. The agency was founded in 2008 by Bruno Jamagne and Federico Denti. Having received recognition in the fashion world, they decided to create a company that would fully reflect their vision of fashion shows. The result is an agency with a special concept: it has a model management department and a consulting bureau. Thanks to this, WM has occupied a unique and very important place in the fashion world.
The agency represents models such as Amanda Smith, Anais Garnier and Anya Kazakova.
We suggest looking at other details about WM.
Photo: wmmodels.com
Whatever your face is, the main thing is to feel that it is natural and that it is yours. (c) Amanda Smith
Miss Model magazine continues to select the best modeling agencies in the world.
Perhaps, if we want to pay tribute to the most influential modeling agency in the world and also with the largest “turnover of human goods” in the modeling business, then we will choose IMG Models. After all, IMG Models can safely be given primacy among the top US modeling agencies. Influential, beautiful and merciless - this is about IMG.
Modeling agency IMG Models in facts and figures.
Agency website - http://www.imgmodels.com
Headquarters in New York.
Branches around the world - in Paris, London, Milan.
Top models of the agency - Lara Stone Frida Gustavsson.
The average height of the models is 177 - 180 cm.
The average age of the agency's new models is 16-17 years old.
The average age of the agency's top models is 27 years and above.
Does it conduct open scouting for models?
IMG Models today includes the super guard of the modeling world, top models such as Lara Stone, Sasha Pivovarova, Yulia Steponaviciute, Miranda Kerr, Lily Donaldson, Heidi Klum, Frida Gustafsson, Heidi Klum or Liya Kabede.
Undoubtedly, IMG Models is ahead of all competitors in the modeling business and is still the leader among modeling agencies in the world. And although very good and prestigious agencies such as Ford or Elite, year after year they make attempts to overtake their giant competitor - they are all doomed to failure. And also, year after year, it is the female models of the IMG agency, whose management is handled by the fashion giant, who receive the largest number of contracts in the fashion world. Thus, IMG female models appear more often than others on the covers of glossy magazines, sign contracts to work with cosmetic brands and to participate in filming for catalogues, and behind them it turns out greatest number places at the fahion weeks of New York, Paris or Milan. So, year after year, IMG confirms its ambitions - dominating all spectrums of model management. The IMG agency is helped to achieve this enchanting result not only by its strict “model selection”, when its new models, as a result of meticulous scouting, include only girls with ideal proportions, but in many ways by the reputation of the “old guard”... Its “stars” attract a lot of attention to the agency - that is, the most popular top models of IMG, whose names are on everyone’s lips. Our beloved Daria Werbowy or Kate Moss, for example.
Young talents and professional scouting play a huge role - in all countries of the world - from Belarus and Ukraine to the most “forest” areas in Canada... So, year after year, the agency manages to please the picky fashion world with a new fashion sensation... Daria Werbowy, Lily Donaldson or Gemma Ward. Sensation 2009-2010 - Frida Gustavsson. And it is this sensation that millions of girls around the world dream of becoming next!
Disadvantages of the agency. A ruthless attitude with competitors, tough management and a military work schedule applied to his girl models, so that there is no time to breathe, created a very strange reputation for the IMG Models agency - a giant monopolist that no one likes, but everyone is forced to use its services... How as a result, to conclude countless contracts for shows, advertising and photo shoots with his female models, captivated by their charm, ideal figure and a hefty dose of photoginality!
It seems that the world of fashion and the fashionable elite will not soon get tired of three letters that have become classics - IMG.
Yana Chernysheva looked for the pros and cons of the IMG Models modeling agency, especially for the Miss Model magazine (Project “My Podium”).